La clásica Negrita, ahora será conocida como Chokita, en pro de la no discriminación y el respeto.
Este miércoles reventaron las redes sociales, trendic topic en Chile, miles de memes dando vuelta…¿Aún no sabes por qué? Hoy se anunció que Nestlé cambiará el nombre de la emblemática Negrita por Chokita a partir de octubre.
¿Por qué? La empresa a optado por hacer este cambio, luego de 60 años de vigencia en el mercado para evitar discriminaciones y racismo, quitándole una connotación negativa a esta histórica golosina que ha traspasado quioscos, recreos, cumpleaños, picnics y generaciones.
A pesar del cambio de nombre, la imagen se mantendrá igual y el sabor también. No se modificará ninguno de sus ingredientes, manteniéndose como una galleta rellena de crema cubierta por chocolate (🤤)
Cabe a destacar la creatividad e inmediatez con la que reaccionaron los chilenos. En pocos minutos empezaron a aparecer diversos memes e ironías con respecto a la noticia, así como también opiniones de apoyo a esta medida.
¿Qué opinas sobre esta decisión? Los leemos.
75 comentarios
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